2023 Toyota Prius

Bold, Striking Design

Smooth curves and sharp details highlight Prius' modern appeal and do more than create an aerodynamic advantage-they leave you with a sleek silhouette that looks good from any angle.

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Feel inspired every time you enter your Prius. Its modern design centers around you and features stylish details that elevate the driving experience. By linking Toyota Safety Sense™ 3.0 (TSS 3.0) ^*with Direct Light Illumination, a responsive glow can be emitted across the dashboard to help visually alert you with notifications about the road ahead.

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The all-new Prius features a new hybrid engine for the model. Prius' new Hybrid Synergy Drive® system continues to deliver great efficiency. With up to a manufacturer-estimated combined 57 mpg, ^* Prius encourages you to go farther than you thought possible.

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Advanced Park

Designed to assist you with parallel parking or backing into a parking space, available Advanced Park ^* is there for you with the touch of a button. This hands-free parking system uses cameras and sensors, along with steering control, and acceleration, braking and gear changes, to help you get into that perfect spot.

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Take advantage of what's already in your pocket. Available Remote Connect with Digital Key capability can detect your Bluetooth®-connected smartphone, enabling you to lock/unlock and start/stop your Prius.

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Prius' available Panoramic View Monitor helps you check your surroundings for hazards. It uses four cameras, one on each side of the vehicle, to display a panoramic view on the touchscreen display. When you're parked and using the Moving View setting, Prius creates an animated virtual view from above to give you a bigger picture of what's around.

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Put Prius in reverse and the standard backup camera automatically activates to show you what's behind your vehicle on the available 12.3-in. multimedia display.

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Top-Mount Multi-Information Display

Information that meets the eye. Prius' top-mount Multi-Information Display (MID) is placed right above the steering wheel, to clearly give you vehicle details, outside temperature, driver-assist-system information and more-all to help keep your eyes on the road ahead.

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Peace of Mind Comes Standard

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2023 Toyota Prius

Inviting Interior